Planning to implement marketing automation and thinking about MaaxMarket? We recommend to investigate resembling platforms to make a decision.

When people choose marketing automation software, most often they are trying to find functionality for omni-channel communication, lead management, website builder, lead nurturing, A etc.

Comparing MaaxMarket with competitors customers pay attention to the HTML email builder, customer data platform, online chats, conversations, form builder, segmentation, number of triggers and actions and so on.

We’ve compiled a list of top 10 competitors that are very resembling in price and functionality to MaaxMarket. The list is based on popularity, so if MaaxMarket doesn’t suit you in any way, here you can easily select the best solution for you.

E2 Shop System

Try for Free

We help shops and manufacturers of all kinds and sizes work smarter for improved efficiencies, greater flexibility and bigger profits.

inFlow Inventory

Try for Free

The secret powering 940,000+ wholesalers, retailers & manufacturers worldwide. Easily track stock, manage orders, invoice, ship & more.

Google Analytics Events

Try for Free

Use Events to collect data about interactions with your content. Events are user interactions with content that can be measured independently from a web-page or screen load. Downloads, link clicks, form submissions, and video plays are all examples of actions you might want to analyze as Events.

Conrep

Try for Free

Conrep's PSA software provides end-to-end solution for Consulting, Staffing, Recruiting and Professional Services Organizations. Conrep improves all aspects of your business:workflow, tracking and controlling. It's easy-to-implement, web managed solution increases organizational efficiency, maximizes resource utilization, facilitates team collaboration, fosters individual responsibility and productivity.

Cority

Try for Free

Cority is the global enterprise EHS software provider that empowers those who transform the way the world works.

TypeForm

Try for Free

Typeform makes collecting and sharing information comfortable and conversational. It's a web based platform you can use to create anything from surveys to apps, without needing to write a single line of code.

Klaviyo

Try for Free

Klaviyo is marketing automation platform which features email marketing combined with campaigns through social media. Klaviyo features the capability to integrate with manifold platforms and to orchestrate automated customer communication in order to generate business growth.

Repair-CRM

Try for Free

RepairCRM is a Cloud based software that helps manage and maintain your customers for any size business, large or small including Cell Phone Stores and Computer Repair Stores.

Paycom

Try for Free

Paycom (NYSE:PAYC) digitally transforms businesses with comprehensive HR and payroll technology that empowers employees to manage their own data within our single, easy-to-use cloud-based software. From recruitment to retirement, the entire employee life cycle can be managed with tools that work together seamlessly, including talent acquisition, talent management, HR management, payroll, and time and labor management.

GMass

Try for Free

Gmass is an email marketing plugin for Gmail. Gmass.co offers a great Gmail add-on, however the experience may lack of simplicity and the price is overall quite expensive. A Gmass footer is included by default in the free version of Gmass, which may denature your email campaigns.

Asset Panda

Try for Free

Since 2012, people all over the world have been using Asset Panda to replace spreadsheets, expensive scanners, and costly software for asset tracking and management. Our cloud-based system is the most flexible and customizable system available in the industry. In addition to asset management, it optimizes and streamlines everything from auditing to facilities management to calibration tracking and so much more.

How to choose MaaxMarket substitute

Many marketing automation apps are similar to each other. Platforms with the same functionality can differ in cost by 5 times. The first feature you should pay attention to is the availability of automation builder. This is a basic feature of marketing automation apps and if it doesn’t include this thing, most likely this product isn’t ready yet. All funnel builders look almost identical. It's important not to pay attention to the UX, but look at the features.

In a week, you'll get used to the design, but the missing features will always annoy you. Changing marketing automation software is very time-consuming. If you have the usual email set up, it's not that hard to switch to another software. But if you've already configured integrations, business processes, and have complex funnels, it can take years to change the tool. That's why you should be attentive to choosing an alternative.

What to look for when analyzing the funnel builder? It has 4 essential features categories.

1. Triggers. For instance, "Form submit" is a trigger that starts a business process. The most popular triggers are: opening an email, clicking a link in an email, reaching a goal, adding or removing a tag, closing a deal, visiting a page, etc. In each system for marketing automation this set is different. The more, the better.
2. Action. For instance, "Send email". This is the most basic action you can have. The most often used actions are: add or remove a tag, send a text message, send a messenger message, set a salesperson task, update a transaction, notify someone by email, move a transaction to another stage, etc.
3. Delay. For example, "Wait 4 days. Client submit the form on the website and get in the marketing automation tool (Trigger), the tool sends a Welcome email (Action). After that the tool waits 2 hours (delay) and sends a second email. This is the most simple automation. But there are other options. For example, "Wait until something happens". Or wait until December 20th, or wait until 8 PM in the lead’s time zone.
4. If/else. For instance, "If a client, has the tag "Bought product #1", send the email, if the customer doesn't have the tag "Purchased product #1", wait 5 weeks and send the email. The most popular if/else parameters are: was on the site page, purchased certain items, opened certain emails, user field the contact card matches some criteria. This is information according to which you can segment the lead base.

Studying the automation builder, you need to pay attention to all four categories of features. The more, the better. Usually it happens that powerful marketing automation platforms with the biggest number of functions look unattractive. New software look nice, but they have few features. You should investigate the app you want to use very deeply. Otherwise, it will be very painful to change it in the future.

After you've analyzed the automation builder, you should find out whether there are integrations with the tools you need. Fortunately, Apiway can help you. Usually, apps like MaaxMarket are the core of business IT infrastructure. It's like a digital hub for all your information. This kind of platform is like an tree, which is putting its roots into other system. Software like MaaxMarket has to integrate with most other ones. Or you’ll have to spend a lot of money and time developing custom integrations.

Also users who are looking for alternatives to MaaxMarket use systems from other categories like email marketing software, chat on website software, CRM system, lead management software