Best Chatbot Software
A chatbot is the software that runs inside a messenger. Such software is able to answer questions, as well as independently ask them. Chatbots are used by businesses to solve typical tasks like responding to customer requests or providing customers with important information. Chatbots enabled many companies to deploy their best business solutions. Also, Chatbot Software made it possible to automate the overall communication process in social networks. Chatbot Software allows you to: make sales online, craft your messages on social media, avoid human error, automate your communication with customers by using the functionality of programmed responses. The main benefits of Chatbot Software is that it can help you create support, convert leads, make new sales and build sales funnels.
What is Facebook Messenger Chatbot
Facebook Messenger Chatbot Software helps you to automate some communication processes with customers in social networks. You can provide support or make sales in messengers. Also, companies craft sale funnels in FB Messenger.
This kind of software is very close for Livechat software, helpdesk or Chatbot software. The main difference between "classical livechat" and FB chatbots is that the last one can be used only in special social networks.
This kind of software has two main goals. Firstly, it is to be close to your customers and speak with them in some environment that more useful. Secondly, it is to return customers into the funnel and try to sell your product or provide some information.
Chatbot on website vs Chatbot in Facebook
If you search the keyword "chatbot service' you will find dozen of information about chatbots and there is a lot of software that provides this feature. But you should understand the difference.The main goal of a chatbot to automate routine conversations with humans. It can be support or sales. When you use classical chatbot (livechat) on your website you can have a conversations but when lead will left your website you couldn't return him. Of course you can ask an email or phone number and make retention but you couldn't send messages when he left your website.
In Facebook Messenger Chatbots Software you can do it. When people start to text your on your Companies Page they automatically subscribed and after that you can send messages and offer some product or send useful information. Facebook Messenger marketing is very close to classical email marketing. A lot of companies use this both tactics for sales process. Also, you can have chatbot on website that will be as an support and Facebook Messenger Chatbot for sales and retention.
Some business use Facebook Chatbots for funnels and can make sales without website. You can create a mini landing page, launch Facebook ads and have first lead. In "classical" live chat (chatbot) software you can't do it because this chatbots was implemented on your website. In most cases Facebook Chatbot are using for sales funnel and chatbot on website are using for customer support. That is why business needs both of them. This kind of software are similar and difference in one time. You should use both of them.
Facebook Chatbot features
You can send messages in Facebook Messenger directly to each person. You can manage all conversation and do full customer support.
In customer profile you can create a specific field like email, phone number, birthday, job title, number of kinds, company website etc.
System can understand that email it is a email, not just a text. This feature is very important for combination between Facebook Messenger marketing and email marketing. You can ask customer to provide an email in chat. System can understand it and with help of Apiway integration you can push email data in email marketing service. This approach helps you to collect two database (email and messenger subscribers) in one time.
You can design a sequence messages which will be send after a certain time. This is similar with email welcome series.
This is a developer feature but all marketer should understand how it works. It is a ability to send information from on app to other without coding. With this feature you can send customer details:email, phone number, custom fields ect in other app.
All subscribers has a personal profile. This is similar things as a CRM customer profile.
You can send a message for all your subscriber in one time.
You can create full sales funnel with if/else condition. This is an advanced feature and a part of marketing automation.
System can understand a specific keyword and do some action with it. For example when user type a work "Call person" system will notify a support agent. Or system can ask what your job title and trigger event if the answer will be a CEO job title. For each specific keyword you can make a specific action.
System can automatically taggins a customers for more detail filtering. Also, tag can be a trigger for other action.
Number, date recognition
The similar situation with numbers. You can ask customers to provide a phone number o other specific date and system will understand it.