Planning to implement marketing automation and thinking about MaaxMarket? We recommend to investigate resembling platforms to make a decision.

When people choose marketing automation software, most often they are trying to find functionality for omni-channel communication, lead management, website builder, lead nurturing, A etc.

Comparing MaaxMarket with competitors customers pay attention to the HTML email builder, customer data platform, online chats, conversations, form builder, segmentation, number of triggers and actions and so on.

We’ve compiled a list of top 10 competitors that are very resembling in price and functionality to MaaxMarket. The list is based on popularity, so if MaaxMarket doesn’t suit you in any way, here you can easily select the best solution for you.

E2 Shop System

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We help shops and manufacturers of all kinds and sizes work smarter for improved efficiencies, greater flexibility and bigger profits.

Mumara

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Mumara is an advanced level web based Email Marketing/Blasting solution which enables the user to send high speed unlimited emails with custom criteria. Mumara includes everything which is required to a perfect mailer from sending to tracking. It allows you to manage your subscription lists and keep them categorized according to your requirement. It is built using highly optimized techniques which make the performance go unbelievably fast.

Teramind

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The platform is available in cloud-based, on-premise, and private cloud deployment options to meet any organization’s requirements.

ConstantContact

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Constant Contact is an email marketing platform, used by more than 500,000 small businesses to build and deliver email campaigns to their customers. You can design, send and track emails with a simple set of tools and easy to use interface.

Yellow.ai

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Yellow.ai has been recognised by Gartner as The World’s Leading Conversational AI Platform, bringing the best of AI and Human Intelligence for CX.

Appreiz

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Appreiz is about redefining talent management using social recognition.One of the products Appreiz crowdsources recognitions/accomplishments from peers, coworker, manager, customer,partner for a demonstrated competency and skill against a specific goal or project. With this rich data generated it creates HR Analytics and Organizational network analysis for talent management, internal recruitment, learning and development, promotability etc.

Listen360

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Listen360 serves multi-location brands across the world. Our customer engagement platform is the key to listening to and learning from your customers. Through metrics and insights, we help you leverage direct customer feedback to make your products and services more meaningful to the customers you serve.

ConstantContact

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Constant Contact is an email marketing platform, used by more than 500,000 small businesses to build and deliver email campaigns to their customers. You can design, send and track emails with a simple set of tools and easy to use interface.

Frankie

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Inspired by the world’s greatest facility and building operations managers, we developed a platform that allows you look after spaces visually. So you get your work done, in less time. 


Wise Agent

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Wise Agent is an intuitive client influenced CRM and Real Estate software company. Built and loved by agents all over the US, it's no wonder why they're the most coach recommended CRM in the industry. Wise Agent helps Realtor's become Pros by automating their leads, responses, appointments, and transactions -with free training and 24/7 Customer Support included.

Regpack

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Regpack is an online registration, payment, and user management system that enables organizations to register applicants quickly and effectively. Regpack's technology enables individualized registration packages, while seamlessly integrating online payments and providing a sophisticated yet intuitive user management platform.

How to choose MaaxMarket substitute

Many marketing automation apps are similar to each other. Platforms with the same functionality can differ in cost by 5 times. The first feature you should pay attention to is the availability of automation builder. This is a basic feature of marketing automation apps and if it doesn’t include this thing, most likely this product isn’t ready yet. All funnel builders look almost identical. It's important not to pay attention to the UX, but look at the features.

In a week, you'll get used to the design, but the missing features will always annoy you. Changing marketing automation software is very time-consuming. If you have the usual email set up, it's not that hard to switch to another software. But if you've already configured integrations, business processes, and have complex funnels, it can take years to change the tool. That's why you should be attentive to choosing an alternative.

What to look for when analyzing the funnel builder? It has 4 essential features categories.

1. Triggers. For instance, "Form submit" is a trigger that starts a business process. The most popular triggers are: opening an email, clicking a link in an email, reaching a goal, adding or removing a tag, closing a deal, visiting a page, etc. In each system for marketing automation this set is different. The more, the better.
2. Action. For instance, "Send email". This is the most basic action you can have. The most often used actions are: add or remove a tag, send a text message, send a messenger message, set a salesperson task, update a transaction, notify someone by email, move a transaction to another stage, etc.
3. Delay. For example, "Wait 4 days. Client submit the form on the website and get in the marketing automation tool (Trigger), the tool sends a Welcome email (Action). After that the tool waits 2 hours (delay) and sends a second email. This is the most simple automation. But there are other options. For example, "Wait until something happens". Or wait until December 20th, or wait until 8 PM in the lead’s time zone.
4. If/else. For instance, "If a client, has the tag "Bought product #1", send the email, if the customer doesn't have the tag "Purchased product #1", wait 5 weeks and send the email. The most popular if/else parameters are: was on the site page, purchased certain items, opened certain emails, user field the contact card matches some criteria. This is information according to which you can segment the lead base.

Studying the automation builder, you need to pay attention to all four categories of features. The more, the better. Usually it happens that powerful marketing automation platforms with the biggest number of functions look unattractive. New software look nice, but they have few features. You should investigate the app you want to use very deeply. Otherwise, it will be very painful to change it in the future.

After you've analyzed the automation builder, you should find out whether there are integrations with the tools you need. Fortunately, Apiway can help you. Usually, apps like MaaxMarket are the core of business IT infrastructure. It's like a digital hub for all your information. This kind of platform is like an tree, which is putting its roots into other system. Software like MaaxMarket has to integrate with most other ones. Or you’ll have to spend a lot of money and time developing custom integrations.

Also users who are looking for alternatives to MaaxMarket use systems from other categories like email marketing software, chat on website software, CRM system, lead management software