Planning to implement marketing automation and thinking about ProTexting? We recommend to look at similar tools to make a decision.

When customers choose marketing automation tool, usually they are looking for functionality for email builder, lead management, landing page builder, lead nurturing, B tests etc.

Comparing ProTexting with competitors customers pay attention to the HTML email builder, customer data platform, chatbots, conversations, survey builder, segmentation, number of triggers and actions and so on.

We’ve compiled a list of top 10 competitors that are very similar in price and functionality to ProTexting. The list is based on user reviews, so if ProTexting doesn’t suit you in any way, here you can easily select the best solution for you.

E2 Shop System

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We help shops and manufacturers of all kinds and sizes work smarter for improved efficiencies, greater flexibility and bigger profits.

Cronberry

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Cronberry is the automation solution with complete effectiveness & efficiency that too at the economical market rates. The user is provided with an all-in-one package of marketing automation services with premium quality results on the go.

Process Street

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Process Street is a SaaS application for businesses to build and track their processes using superpowered checklists.

PipeDrive

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Pipedrive is a Flexible, highly focused on driving the sales, and easy-to-use CRM software built by salespeople and marketing professionals with a single goal – to simplify your sales process and assist salespeople in clinching the deals. Using Pipedrive CRM you can focus on the right people at the right time and convert those people into deals.

Pardot

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Pardot enables organizations to track and measure the effectiveness of their communications, gain insight into user's behavior, and personalize content across campaigns based on any number of specific criteria. You've heard the axiom, Right Place, Right Time. With Pardot, you can be sure that you're speaking to the right person at the right time with the right language.

weMail

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Tightly integrated with WordPress, Cloud-powered email newsletter platform that lets you send emails via Amazon SES, SparkPost, Mailgun, SendGrid, Elasti Mail, or your favorite SMTP provider. A perfect email marketing solution for small to large businesses with large email databases. weMail will help you to send newsletters, collect leads, automated emails, display subscription forms, auto add subscribers to a list, and manage subscribers all inside the WordPress dashboard.

ActiveCampaign

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ActiveCampaign is a platform that helps businesses automate customer experiences and build meaningful connections with their customers. Since 2003, ActiveCampaign has created tools that are both powerful and easy to use – because growing businesses don't always have the time to set up new tech. Today, 80,000+ businesses use ActiveCampaign for their email marketing, marketing automation, or CRM.

ConstantContact

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Constant Contact is an email marketing platform, used by more than 500,000 small businesses to build and deliver email campaigns to their customers. You can design, send and track emails with a simple set of tools and easy to use interface.

DonorPerfect Fundraising

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DonorPerfect is a fundraising solution suitable for all nonprofits. It helps users manage donations, contacts, receipting, reporting, email and fundraising initiatives from a single system.

Housecall Pro

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Housecall Pro is a full-service tool that enables service professionals to run their entire business on their smartphone and complimentary web portal. The tool is offered at a competitive low cost and supports service professionals with all aspects of their workflow, including: job scheduling, customer database, invoicing and payment processing, technician dispatch, and much more. It is also fully integrated with access to the Housecall consumer booking app.

mTalkz

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mTalkz is a Cloud based SAAS provider for Bulk Sms, Voice SMS, Email marketing, IVR Systems, Missed Call, Whatsapp Business API, Chatbots and Marketing Automation. Subscribe our services to engage your customers like never before.

How to choose ProTexting substitute

Many marketing automation software are similar to each other. Platforms with the same functionality can differ in price by 2 times. The first feature you should look at is the availability of flow builder. This is a basic feature of marketing automation apps and if it doesn’t include this thing, most likely this app isn’t completed yet. All automation builders look almost identical. It's important not to look at the design, but pay attention to the functionality.

In a month, you'll get used to the design, but the missing functionality will always spite you. Changing marketing automation apps is very expensive. If you have the usual email set up, it's not that hard to change software. But if you've already set up integrations, workflow, and have complex funnels, it can take months to replace the tool. That's why you should be attentive to study ProTexting competitors.

What to pay attention to when analyzing the flow builder? It has 4 significant features categories.

1. Triggers. For example, "Form submit" is a trigger that starts a business process. The most often used triggers are: opening an email, clicking a link in an email, reaching a goal, adding or removing a tag, closing a deal, visiting a page, etc. In each software for marketing automation this set is different. The more, the better.
2. Action. For instance, "Send email". This is the most standard action you can have. The most often used actions are: add or remove a tag, send a text message, send a messenger message, set a salesperson task, update a transaction, notify someone by email, move a transaction to another stage, etc.
3. Delay. For example, "Wait 3 hours. Person submit the form on the website and get in the marketing automation app (Trigger), the platform sends a Welcome email (Action). After that the app waits 4 days (delay) and sends a second email. This is the most basic automation. But there are other variants. For instance, "Wait until something happens". Or wait until November 20th, or wait until 7 PM in the person’s time zone.
4. If/else. For instance, "If a customer, has the tag "Purchased product #1", send the email, if the client doesn't have the tag "Bought product #1", wait 5 weeks and send the email. The most often used if/else parameters are: was on the site page, bought certain products, opened certain emails, user field the client card matches some criteria. This is information according to which you can segment the contact base.

Analyzing the automation builder, you need to look carefully at all four categories of functions. The more, the better. Often it happens that powerful marketing automation apps with the biggest number of functions look ugly. Young software look good, but they have few functions. You need to the app you going to implement very deeply. Otherwise, it will be very difficult to change it in the future.

After you've analyzed the automation builder, you understand whether there are integrations with the apps you need. Fortunately, Apiway can help you. Usually, software like ProTexting are the core of business IT infrastructure. It's kind of digital hub for all your subscriber. This kind of app is like an tree, which is putting its tentacles into other tool. App like ProTexting should integrate with most other ones. Or you’ll have to waste a lot of money and time developing custom integrations.

Also people who are looking for alternatives to ProTexting use apps from other categories like chatbot software, chat on website software, CRM software, lead management software