Going to implement marketing automation and thinking about AutomateMyApp? We advice to look at resembling software to make the right choice.

When users choose marketing automation software, in most cases they are looking for functionality for email builder, marketing lead database, website builder, lead scoring, segmentation etc.

Comparing AutomateMyApp with competitors users pay attention to the automation builder, customer data platform, online chats, conversations, form builder, segmentation, number of triggers and actions and so on.

We’ve compiled a list of top 10 competitors that are very similar in cost and features to AutomateMyApp. The list is based on popularity, so if AutomateMyApp doesn’t suit you in any way, here you can easily find the best solution for you.

E2 Shop System

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We help shops and manufacturers of all kinds and sizes work smarter for improved efficiencies, greater flexibility and bigger profits.

ActiveCampaign

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ActiveCampaign is a platform that helps businesses automate customer experiences and build meaningful connections with their customers. Since 2003, ActiveCampaign has created tools that are both powerful and easy to use – because growing businesses don't always have the time to set up new tech. Today, 80,000+ businesses use ActiveCampaign for their email marketing, marketing automation, or CRM.

audits.io

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Audits.io is a fully customisable tool that works on all devices - both on and offline.

Marketo

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Marketo is SaaS based marketing automation software built to help organizations to automate and measure marketing engagement, tasks and workflows. Based in San Mateo, California the company sells marketing automation software to help B2B and B2C marketers to target qualified leads, produce lead-to-revenue opportunities and execute automated, personalized marketing campaigns across multiple digital channels.

Audiencer

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Audiencer is a software that helps Facebook advertisers find their ideal audience by uncovering high intent interests they can target.

EngageBay

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With a limit of 1,000 contacts and 1,000 emails/month, Enagebay CRM suggests its users the cheapest paid plans of the 3 providers. The basic plan will cost you $12 a month per user, and it includes 10,000 contacts and the same amount of emails.

Moxtra

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Moxtra powers your private digital channel, with continuous collaboration experiences, helping you retain and grow customers, manage your distributed organization, and lower your costs for doing business.

Zoho Forms

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Zoho Forms is a online form maker that lets you create web forms. Create customizable business forms, configure email notifications, and collaborate with your team with this simple drag-and-drop form builder. An efficient data collection tool that helps you gather and manage data from anywhere, even offline.

ActiveCampaign

Try for Free

ActiveCampaign is a platform that helps businesses automate customer experiences and build meaningful connections with their customers. Since 2003, ActiveCampaign has created tools that are both powerful and easy to use – because growing businesses don't always have the time to set up new tech. Today, 80,000+ businesses use ActiveCampaign for their email marketing, marketing automation, or CRM.

Insightly CRM

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InsightlyCRM started as a google app. Now InsightlyCRM is a standalone App. Insightly CRM for Small business harnesses the power of Google and Gmail Apps and brings projects and people together in one easy-to-use dashboard. Keep your projects moving and your leads high with a single point of focus to track your clients, projects and pursue an opportunity.

LiveAgent

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LiveAgent is a fully-featured customer engagement software that gives you the ability to communicate with your customers through multiple customer-preferred channels such as email, text, voice call, or social media.

How to choose AutomateMyApp substitute

Many marketing automation software are resembling each other. Apps with identical functionality can differ in cost by 3 times. The first feature you should look at is the availability of automation builder. This is a basic feature of marketing automation tools and if it doesn’t include this thing, most likely this software isn’t formed yet. All flow builders look almost the same. It's important not to pay attention to the UI, but look at the functionality.

In a month, you'll get used to the design, but the lack of features will always spite you. Changing marketing automation software is very time-consuming. If you have the usual email set up, it's not that difficult to change app. But if you've already set up integrations, workflow, and have complex funnels, it can take years to replace the tool. That's why you should be attentive to choosing an alternative.

What to pay attention to when investigating the flow builder? It has 4 important features categories.

1. Triggers. For instance, "Form submit" is a trigger that launches a business process. The most popular triggers are: opening an email, clicking a link in an email, reaching a goal, adding or removing a tag, closing a deal, visiting a page, etc. In each app for marketing automation this set is different. The more, the better.
2. Action. For instance, "Send email". This is the most basic action you can have. The most often used actions are: add or remove a tag, send a text message, send a messenger message, set a salesperson task, update a transaction, notify someone by email, move a transaction to another stage, etc.
3. Delay. For example, "Wait 3 days. Lead submit the form on the website and get in the marketing automation system (Trigger), the platform sends a Welcome email (Action). After that the system waits 5 hours (delay) and sends a second email. This is the most simple automation. But there are other options. For example, "Wait until something happens". Or wait until November 20th, or wait until 8 PM in the contact's time zone.
4. If/else. For example, "If a lead, has the tag "Purchased product #1", send the email, if the client doesn't have the tag "Purchased product #1", wait 4 weeks and send the email. The most often used if/else parameters are: was on the site page, purchased certain items, opened certain emails, user field the user card matches some criteria. This is information according to which you can segment the subscriber base.

Analyzing the automation builder, you need to pay attention to all four categories of features. The more, the better. Often it appears that good-working marketing automation apps with the greatest number of features look unattractive. New software look good, but they have few features. You need to the system you going to use very deeply. Otherwise, it will be very hard to change it in the future.

After you've analyzed the automation builder, you need to whether there are integrations with the software you need. Fortunately, Apiway can help you. In most cases, software like AutomateMyApp are the center of business IT infrastructure. It's kind of digital hub for all your client. This kind of software is like an tree, which is putting its roots into other tool. App like AutomateMyApp need to integrate with most other ones. Or you’ll have to spend a lot of money and time developing custom integrations.

Also users who are looking for alternatives to AutomateMyApp use apps from other categories like chatbot software, chat on website software, CRM software, lead management software