SalesForce

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Overview
Alternatives
Integrations

SalesForce Overview

What is Salesforce?

Salescloud CRM Platform is the world’s most complete sales application that takes the very best consumer technologies and puts them at the fingertips of today’s sales rep. Salesforce CRM arms sales executives with an extra knowledge that cannot be obtained if you were supposed to work on your own. Salesforce CRM integrates with third-party applications and runs on the internet in the manner that allows Salesforce CRM to follow the internet latest standards.

The application allows you to scout all the deals and tracks all the opportunities that have been successfully closed by other reps and companies. You can limit the number of opportunities shown on your screen and limit your attention to the sales opportunities of your company. The application allows you to analyze the pitches of your colleagues and to take all the important and relevant information out of it. The CRM even has an integrated content library that leverages the wisdom of the crowd and ensures that you are delivering the best message to your prospect. The tool allows you to save presentations. Once you created a perfect presentation it is high time to share it with the other prospects.

Just like the AppStore has more applications to add. Salesforce has the epic opportunity to extend your sales club experience with hundreds of rare apps that can help them to handle their business needs all of which are easy to install into salesforce. It is the other example of how Salesforce allows its managers to customize implementation with clicks and their code.

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Vendor

Salesforce

Languages

Danish, German, English, Finnish, French, Italian, Japanese, Korean, Dutch, Norwegian, Portuguese, Russian, Spanish, Swedish, Thai, Chinese (Simplified)

Year Founded

1999

HQ Location

San Francisco, CA

Social networks

SalesForce Support

Vendor

Salesforce

Languages

Danish, German, English, Finnish, French, Italian, Japanese, Korean, Dutch, Norwegian, Portuguese, Russian, Spanish, Swedish, Thai, Chinese (Simplified)

Year Founded

1999

HQ Location

San Francisco, CA

Social networks

Top 10 SalesForce Alternatives & competitors

Going to implement marketing automation and considering SalesForce? We advice to view similar platforms to make a decision.

When clients choose marketing automation software, in most cases they are looking for functionality for email builder, marketing lead database, landing page builder, lead scoring, segmentation etc.

Comparing SalesForce with competitors people pay attention to the automation builder, customer data platform, chatbots, conversations, survey builder, segmentation, number of triggers and actions and so on.

We’ve compiled a list of top 10 competitors that are very resembling in cost and features to SalesForce. The list is based on popularity, so if SalesForce doesn’t suit you in any way, here you can easily select the best variant for you.

Jenzabar One

Jenzabar One

Try for Free

Jenzabar One is a flexible, cloud-ready platform exclusive to higher education. Our powerful suite of technology products and services provides your campus with mobile-friendly solutions to drive institutional and student success.

EngageBay

EngageBay

Try for Free

With a limit of 1,000 contacts and 1,000 emails/month, Enagebay CRM suggests its users the cheapest paid plans of the 3 providers. The basic plan will cost you $12 a month per user, and it includes 10,000 contacts and the same amount of emails.

Apptivo

Apptivo

Try for Free

Apptivo is the perfect small business suite for google apps. Apptivo has CRM, Project Management, Invoicing, Timesheets and more. Apptivo's business suite consists of 40+ apps that are integrated and seamlessly work with each other. The information is shared across apps, so data once created can be used everywhere improving overall productivity.

1CRM

OneCRM Software, powerful and affordable online Customer Relationship & Project Management (OneCRM) Software aimed at deriving better business insights, understand market demands, innovate product/service, meet business deadlines, stay compliant, take steps forward to deliver extra services.

Really Simple Systems

Really Simple Systems

Try for Free

Our CRM our philosophy is based upon taking complex applications than making them easy and affordable. Experience tells us that the majority of SMEs don't need half of the functionality available in most CRMs and will never use it. So, by applying our philosophy to our CRM we have created a system that organizations can easily adopt and use to successfully manage their business. Basically, making CRM simple!

Malinko CRM

Malinko CRM

Try for Free

With Malinko CRM software it is possible to organize today’s plan for tomorrow. The CRM is customer-centric and allows you to hold your customer database, like data, dropdowns, notes, etc. The tool is ideal for powerful reporting, maintaining custom reports, employee reports, and contact-based reports.

Bitrix24

Bitrix24

Try for Free

Bitrix 24 provides collaboration management of your CRM software and allows multiple businesses to get started with a free version of this powerful, fully-featured, and all in one platform.

Onpipeline

Onpipeline

Try for Free

Onpipeline is a cloud-based, reliable, and scalable Sales CRM (SaaS) that includes a full suite of tools that boost sales productivity and make the sales process more human. We believe your business deserves software that's easy to setup and use, and requires minimal training and customization. When you choose Onpipeline, you get more than just a product. You get our commitment!

Astute Social

Astute Social

Try for Free

Astute Social is a comprehensive social media management platform trusted by leading B2C brands all over the world. It combines listening and brand monitoring with consumer engagement, publishing, and ad management capabilities to offer a complete solution.

InSyncTelco CRM

InSyncTelco CRM

Try for Free

InSyncTelco is the Best CRM for Small Business that has all the basic capabilities that small businesses need in CRM software, but is also highly ascendible as your business grows up. Moreover, InSyncTelco is one of the most affordable CRM solutions available; there's a free version to help you get started, and paid plans to start at a small part of the price of comparable CRM software.

How to choose SalesForce substitute

Many marketing automation platforms are resembling each other. Software with the same features can differ in cost by 2 times. The first feature you should look at is the availability of node interface. This is a basic feature of marketing automation apps and if it doesn’t include this feature, most likely this software isn’t ready yet. All node interfaces look almost identical. It's important not to pay attention to the UI, but look at the features.

In a month, you'll get used to the UI, but the missing features will always annoy you. Changing marketing automation software is very time-consuming. If you have the usual email chains set up, it's not that hard to change platform. But if you've already set up integrations, workflow, and have complex funnels, it can take years to replace the tool. That's why you should be attentive to study SalesForce competitors.

What to pay attention to when investigating the flow builder? It has 4 important features categories.

  1. Triggers. For example, "Form submit" is a trigger that starts a funnel. The most often used triggers are: opening an email, clicking a link in an email, reaching a goal, adding or removing a tag, closing a deal, visiting a page, etc. In each system for marketing automation this set may differ. The more, the better.
  2. Action. For instance, "Send email". This is the most standard action you can have. The most popular actions are: add or remove a tag, send a text message, send a messenger message, set a salesperson task, update a transaction, notify someone by email, move a transaction to another stage, etc.
  3. Delay. For example, "Wait 3 days. Subscriber submit the form on the website and get in the marketing automation app (Trigger), the system sends a Welcome email (Action). After that the tool waits 2 hours (delay) and sends a second email. This is the most simple automation. But there are other variants. For example, "Wait until something happens". Or wait until January 20th, or wait until 10 PM in the subscriber’s time zone.
  4. If/else. For example, "If a lead, has the tag "Purchased product #1", send the email, if the subscriber doesn't have the tag "Purchased product #1", wait 4 days and send the email. The most often used if/else parameters are: visited the site page, bought certain items, opened certain emails, user field the user card matches some requirements. This is information according to which you can segment the subscriber base.

Analyzing the automation builder, you should look carefully at all four categories of features. The more, the better. Usually it appears that powerful marketing automation software with the greatest number of features look uncomfortable. New platforms look nice, but they have few features. You look into the tool you want to use very deeply. Otherwise, it will be very hard to change it in the future.

After you've analyzed the automation builder, you need to whether there are integrations with the platforms you need. Fortunately, Apiway can help you. In most cases, apps like SalesForce are the core of business IT infrastructure. It's like a digital hub for all your customer. This type of app is like an tree, which is putting its tentacles into other software. Software like SalesForce has to integrate with most other ones. Or you’ll have to spend a lot of money and time making custom integrations.

Also those who are looking for alternatives to SalesForce use tools from other categories like chatbot software, helpdesk software, CRM system, lead management software

All SalesForce alternatives

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