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Articles — Case study
Noelle Wright

Lead nurturing

Selling any product is becoming more and more difficult every year. Especially if your products aren't targeted to emotional purchases. Today, the consumer is too pampered and businesses have to encourage the client in different ways to buy from them, not from a competitor

Articles — Growthacking
Bronson Nelson

Business at b2b training and conferences

I decided to write a short article about organizing educational conferences and producing experts. Today we see a huge number of business conferences, which are often unprofitable or self-covered in best cases. I'll try to explain how to improve this process and build the right product line in your educational business

Articles — Other
Anton Viborniy

How we got 1297 leads for our startup for free

Hello everyone! I'm Anton Viborniy and in this article, I'll tell you how we gathered subscribers before the making of the product. When a startup has just been created, the founders don't know exactly what the users need. And there are some hypotheses that need to be tested

Articles — Case study
Harmoni Phillips

How to open a Social Marketing Agency

Today, there is a clear trend to open a mini SMM agency. Such a business model allows you to earn good money, be free and work from any place in the world with clients from different countries. In this article, we will talk about opening such an agency and where it's the best to start

Articles — Personal productivity
Vermont Alexander

How to make an automated webinar

Holding webinars and automated webinars is one of the key business processes in educational businesses. There is a lot of information on the Internet about how to hold a live webinar and what to speak about, so in this article, I will tell you how to make an automated webinar

Articles — Growthacking
Wilder Richardson

Email marketing examples

For this article, we have prepared 4 types of emails. These templates and examples will facilitate the process of creating emails, and most importantly you will understand the structure of a good email. We'll tell you which elements are necessary and which can be missed. Also, we'll compare good emails and bad ones

Articles — Other
Xylona Bell

What is a webhook and how does it work

Webhook is a technology of data transfer from one service to another according to different events. Thanks to webhooks, you can create various integrations between softs and automate business processes. Data transfer goes through the API

Articles — Other
Franklin Wood

Facebook Lead Ads. How to use, examples, and integration

The Share format of Lead Ads on Facebook and Instagram is a popular trend in the world of online marketing and social media advertising. It appeared in 2015 and still works well and efficiently

Articles — Case study
Caden Bryant

What is the trigger marketing?

Boosting sales is always a relevant topic for any business, but companies often don't have enough money to increase website traffic. That's why you have to deal with existing audience using detailed segmentation

Articles — Case study
Orin Morgan

Lead scoring

Lead scoring or lead qualification is a marketing term that allows you to determine the level of lead engagement and buyer readiness. To put it briefly, it is about breaking leads into hot and cold. If you've ever dealt with sales, you might know that warm clients are much more eager to buy your product than cold clients

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