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Articles — Other
Franklin Wood

Facebook Lead Ads. How to use, examples, and integration

The Share format of Lead Ads on Facebook and Instagram is a popular trend in the world of online marketing and social media advertising. It appeared in 2015 and still works well and efficiently

Articles — Other
Xylona Bell

What is a webhook and how does it work

Webhook is a technology of data transfer from one service to another according to different events. Thanks to webhooks, you can create various integrations between softs and automate business processes. Data transfer goes through the API

Articles — Growthacking
Diego Wood

Best Inbound Marketing Tools For Growing Traffic

Inbound marketing, which is based on the use of a huge range of tools, is perhaps the most successful strategy that can increase traffic and improve brand awareness. Content marketing, email marketing, blogs, events, SEO, social media - no matter what area you are engaged in, all this should work together, and for implementation it is recommended to use inbound marketing tools

Articles — Growthacking
Wilder Richardson

Email marketing examples

For this article, we have prepared 4 types of emails. These templates and examples will facilitate the process of creating emails, and most importantly you will understand the structure of a good email. We'll tell you which elements are necessary and which can be missed. Also, we'll compare good emails and bad ones

Articles — Personal productivity
Vermont Alexander

How to make an automated webinar

Holding webinars and automated webinars is one of the key business processes in educational businesses. There is a lot of information on the Internet about how to hold a live webinar and what to speak about, so in this article, I will tell you how to make an automated webinar

Articles — Case study
Caden Bryant

What is the trigger marketing?

Boosting sales is always a relevant topic for any business, but companies often don't have enough money to increase website traffic. That's why you have to deal with existing audience using detailed segmentation

Articles — Case study
Orin Morgan

Lead scoring

Lead scoring or lead qualification is a marketing term that allows you to determine the level of lead engagement and buyer readiness. To put it briefly, it is about breaking leads into hot and cold. If you've ever dealt with sales, you might know that warm clients are much more eager to buy your product than cold clients

Articles — Case study
Drake Griffin

Customer Journey Map

A customer journey map is a way from the appearance of the need for the consumption of your product. It's crucial to realize that the journey doesn't start from the interaction with your website, store, salesman, etc. This is the consequence. The journey begins with the emergence of the need for your product

Articles — Case study
Harmoni Phillips

How to open a Social Marketing Agency

Today, there is a clear trend to open a mini SMM agency. Such a business model allows you to earn good money, be free and work from any place in the world with clients from different countries. In this article, we will talk about opening such an agency and where it's the best to start

Articles — No-code
Archer Hayes

Stages of implementing marketing automation and CRM

Setting up marketing automation is an endless process. You can constantly improve your digital ecosystem and optimize business processes. Also, there are stages of maturation. Sometimes businessmen aren't emotionally ready for automation. It is very difficult for entrepreneurs and marketers to understand what to do right now, because everyone is at different stages

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