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Best Marketplace E-Commerce Software
A Marketplace e-commerce platform is a solution designed to quickly start a multivendor website. The purpose of the software is to provide a readymade online marketplace where different vendors register to sell their products to multiple buyers while the admin streamlines the entire business operations. The solution is designed with a robust infrastructure that includes all essential features and integrations to kickstart business operations. You can incorporate design changes, add functionality increments, and integrate new APIs to personalize the marketplace that fits your business requirements.
Developed by FATbit Technologies, Yo!Kart is a self-hosted eCommerce multi-vendor platform that delivers ready-to-launch online marketplaces. The platform is a fully customizable and secure platform ideal for businesses of all sizes. Yo!Kart is a standalone solution that comes equipped with prominent e-commerce features and third-party integrations to streamline multi-vendor store operations.
Shopify is a commerce platform that allows anyone to easily sell online, at a retail location, and everywhere in between. Shopify is an ecommerce platform that you can use to build your store both online and offline. Bloggers use WordPress. Store owners use Shopify. It allows you to sell both online with your own website and/or in person with Shopify POS. This ecommerce website builder has features for everyone from beginners to ecommerce experts.
WooCommerce is an eCommerce plugin for WordPress. It makes creating and managing an online store simple, with reasonable levels of flexibility and several vital features such as inventory and tax management, secure payments and shipping integration. WooCommerce is the most popular and arguably best eCommerce plugin for WordPress, and its integration allows for you to include both great SEO value and eCommerce ability.
Ecwid is an e-commerce platform, that prides itself for being a "lightning fast" shopping cart, that operates internationally, is mobile-ready, and seamlessly integrates with any existing website. Unlike similar solutions, Ecwid doesn't require sellers to create new standalone online stores but rather works like a widget that brings a shopping cart to blogs, websites, social media accounts, or in-person. It's used by over 1.5 million sellers worldwide, offers a forever free plan, and takes no transaction or setup fees.
InSales is a professional designer for creating online stores, a powerful CMS platform for small, medium-sized businesses to place, promote and sell products via the Internet. The site offers an integrated approach, including building a site based on a template, integration with advertising and trade services, and promoting an online store in search engines.
Jumpseller is an e-commerce solution that lets you set up an online store with just a few clicks and start selling online! Creating an online store requires setting up infrastructure, managing backups, performing regular updates, developing software and ensuring security. Not to worry! Our platform does all the boring stuff so you can solely focus on growing your business!
BigCommerce is the world's leading cloud ecommerce platform for established and rapidly-growing businesses. Combining enterprise functionality, an open architecture and app ecosystem, and market-leading performance, BigCommerce enables businesses to grow online sales with 80% less cost, time and complexity than on-premise software.
Magento is the complete eCommerce solution for businesses that are ready to take full advantage of their online channel. This solution combines an unrivaled feature set with world-class support and virtually infinite flexibility, at a fraction of the price charged by competitive platforms.
OpenCart is a complete e-commerce solution that lets you launch your online store, add/manage your products, let your customers use a shopping cart to buy them, and then process their orders. Basically, OpenCart delivers all the standard online store functionality you might need.
PrestaShop is a free, open source e-commerce software solution. It is used by small and medium businesses for creating e-commerce websites. PreataShop is available in 60 different languages and provides a web template system that allows users to customize store themes and add new features through adding modules. It has more than three hundred build-in features for managing product listing, payments, shipping, and clients. All these modules can increase your website traffic and conversions.
Volusion is a platform that includes e-commerce tools, which will allow you to manage your store with all the functionalities included in one place. This platform is one of the most popular in the entire market, especially because it offers users solutions in the cloud, thus offering ease when working, since it allows you to work with your store in just minutes, without installing anything. Volusion has been in the market for more than 10 years and has known how to maintain itself through the passage of time. This is why it is one of the most widely used e-commerce solutions today.
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How to start an online marketplace
Before starting an online marketplace, it is important to first identify your niche market, understand the target audience, and initiate market research to find the ideal marketplace platform. From a grocery marketplace to a digital goods marketplace, there are several niche marketplace ideas that a business can adopt. Choose a specific online marketplace platform that meets your individual business requirements.
Standard Marketplace Features
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Admin Dashboard
A marketplace platform has a centralized admin dashboard for the marketplace owner to organize buyers, sellers, & affiliate requests. The dashboard provides complete control to streamline the entire marketplace operations.
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Content management system (CMS)
In the marketplace software, there is a CMS provided to allow you to manage visual content, banner layouts, email templates, and more. An important feature mostly comes in-built with the software.
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Analytics
A popular feature on the admin dashboard to instantly generate sales reports, analyze your website traffic to tweak campaigns, identify your top-selling products, and more. Analytics provides businesses with a lot of useful information about the marketplace.
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Seller Dashboard
A marketplace provides a separate dashboard for sellers/buyers to manage their operations. Also, the dashboard enables sellers to easily personalize their individual vendor storefront in sync with the brand.
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Abandoned Cart Management
An abandoned cart is a common occurrence in the e-commerce marketplace where buyers add products to their cart but do not purchase or complete payment. Abandoned cart management helps businesses minimize the rate of abandoned carts and recover lost sales.
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Tax Management
There is a different sales tax slab for individual items in every state/country. Sales tax management is an important feature to help business owners ensure compliance with tax management regulations. Some marketplace software even provides automated tax management to streamline operations.
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SEO Tools
To increase ranking on search engine result pages and obtain free traffic from Google, efficient SEO tools are required. These tools allow you to optimize meta tags, rewrite URLs, add alt tags, and more as per SEO norms. A marketplace software has in-built SEO tools for maximum performance.
The difference between E-commerce Platform and Marketplace Platform
An E-Commerce platform is designed to create an online store whereas a marketplace platform is designed to start an online multi-vendor store. A marketplace is one where multiple sellers list/sell their products to several buyers while the admin earns commission per transaction. For a successful marketplace, you need to onboard multiple sellers but for an online store, all you need is to list your products and start selling.
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