Social Media CRM Software

Social CRM (Social CRM) is one of the most significant trends in the development of CRM technologies that are aimed at integrating CRM into social networks. Social CRMs are engaged in the so-called process of "wiretapping" of public social networks and communities in the process of which CRM enters all discussions concerning your business and sometimes even "grabs'' data from the profiles of the participants in these discussions. It creates a list of potential customers (leads) from these profiles. Further, this data can be used to insert business-related replies to Facebook, Twitter, etc.