Software category

Free Email Marketing Software

Best Free Email Marketing Software and Tools for a growing your email marketing

What is Free Email Marketing Software?

Even though email is one of the oldest and seemingly outdated channels, it’s not dead. Despite the popularity of other marketing channels, email remains a powerful tool that can keep your current clients engaged. However, up till now, many companies face the challenge of sending their service emails, newsletters and promotional emails using a bunch of systems (an email client, CRM, their website, and/or bulk email service provider).

Having separate and incomplete systems working on the same task doesn't look very efficient, right? The solution is having a fully integrated Free Email Marketing Software that will allow you to create, manage, improve, and send automated marketing campaigns with staggering results.

Benefits of Free Email Marketing Software

Free Email Marketing Software is utilized by thousands of businesses across the globe. It is much cheaper than the traditional marketing channels. With this software you can avoid additional costs needed for carrying out large scale marketing campaigns. Lets say, you need to send one thousand emails at a time. Compared to the traditional channels, Free Email Marketing is a less costly solution that lets you target the potential fans of your brand.

Free Email Marketing is one of the few channels that allows you to microsegment your customers. This allows increased conversion rates and also makes it possible to implement a specific targeting of certain groups of your customers. With Free Email Marketing Software, it is possible to send fully-solicited messages.

With Free Email Marketing Software you can only target those who are interested in your brand. The software allows you to segment certain groups of people and send different messages to different segments. Email marketers are supposed to send emails only to subscribed groups of customers, without any hint of spam.

With Free Marketing software you can also separate a certain group of customers limiting your marketing campaigns only to those who are subscribed for them. This measure can boost the open rate of your mail considerably and thus increase your brand popularity.

Email Marketing is also great for impulsive buying. A lot of e-commerce customers allow businesses to enjoy all the benefits of Email Marketing by getting notified about a host of new offers, insights, and promotional campaigns on their sites with a special call-to-action message linked directly to their checkout. This feature of Free Marketing Software makes this tool a quick-return-of-investment option for many businesses.

Email campaigns are very easy to create and require a lot of technical skills and knowledge. With Free Email Marketing Software you can create a lot of marketing campaigns that are catchy, engaging and relevant. What is most important is to provide a great concept of your product that appeals to your user and, if applied properly, can increase the number of sales and business inquiries.

Email Marketing can definitely improve the overall performance of your company, its effectiveness and productivity. With Free Email Marketing Software you can create unique touchpoints for the best brand.

The software is easy to implement and does not require any extra spendings. The software is an ideal option for the majority of startup owners who do not have enough funds to launch large scale marketing campaigns. All you have to do is connect your site to the service of free email campaigns, collect a new database of customers and then start selling your goods to that customer base. As simple as this!

Email Marketing Software allows you to:

  • build and segment email lists,
  • manage responses,
  • provide ready-made email templates,
  • allow users to manage email contact lists,
  • generate report and track performance,
  • use analytical features of Email Marketing Software,
  • get integrated with other marketing solutions.

The Role of Free Email Marketing Software for your business

If you start implementing digital marketing into your business, there are so many things to consider such as starting up a website, registering a domain name, creating content and building social media presence, Google ads, and so much more. However, there is one important step that you should take, which is to build an email subscriber base. The problem is that if you are just starting out, you might be unwilling to pay, let’s say, 50 dollars a month just to send email to your subscribers. You might need special software that will spread your message through automated targeted email campaigns.

Free Email Marketing Software can be quite feature-packed. The software itself is not meant for people who are just starting out, but it can also be used by beginners. With the help of this software, you can target regular users, companies, enterprises, or agencies. The software allows you to create different types of campaigns, with inside tracking, statistics, and other analytical tools.

Free Email Marketing Software usually provides a lot of free options that allow you to build an email subscriber base and broadcast your emails. The number of emails you send on a monthly basis depends on the plan you choose. A free plan for Email Marketing Software usually lasts one month.

The software typically has Standard and Premium Plans. Let’s say you have a seven days email sequence. With free options, you can have only one segment for your business needs. To create different business segments, you need to upgrade your account.

For those who do not want to send plain email templates, there is a big choice of email templates. The free plan has a limited number of templates to choose from, which you can select using drag and drop.

With Free Email Marketing Software you can

  • Boost sales with shoppable landing pages.
  • Grow your audience with signup forms.
  • Find new customers with digital ads.
  • Reach your audience across social media.
  • Create newsletter subscription forms to grow your email list.
  • Build your landing and sales pages in minutes without any HTML skills.
  • Create multiple campaigns.
  • Check if your IP gets into spam filters.
  • Create ads to retarget potential customers across the web.
  • Track the progress of mail campaigns.
  • Generate geo-based alerts and communicate with your customers in real time via push notifications.

Apps in Free Email Marketing Software

Sender

Sender is SaaS online platform, which helps for business and bloggers to grow sales with email marketing automation. It's the best tool to send automation newsletters, auto resp...

Sendinblue

SendinBlue is an email marketing automation software that helps you with email marketing, SMS, list management and transactional emails. It also comes with a landing page builde...

Omnisend

Omnisend is an omnichannel marketing automation platform built for eCommerce. With email marketing at its core, creating effective email campaigns is easier than ever before. Us...

SendPulse

SendPulse is a tool for sending email messages to a list of "warm" clients. This means that: Each recipient from your mailing list has subscribed to your campaigns via a subscri...

Benchmark

Benchmark Email is a web-based email marketing solution allowing to build email marketing campaigns, run surveys, and manage a regular newsletter using the service.

MailChimp

Mailchimp is a software which gives you the ability to create and manage mailing lists, newsletters, automated campaigns and more. It puts you in the driver's seat and lets you...

MailerLite

MailerLite is an email marketing software designed to help people of all skill levels create professional and personalized marketing campaigns that keep them engaged with their...

Mailjet

Mailjet is a powerful email service provider that enables you to send, deliver and track transactional and marketing emails all from one single account. With Mailjet, Marketers...

Moosend

Moosend is an email marketing solution that comes with a series of advanced tools for sending great newsletter, manage contact lists and monitor the campaign performances.

HubSpot

HubSpot CRM is a free, scalable, easy-to-use, cloud-based platform that can speak for the entire team and can supercharge your sales process. It is an all-in-one inbound marketi...

EmailOctopus

EmailOctopus is an affordable email campaign and marketing automation platform. EmailOctopusKit makes use of the EmailOctopus API and lets you manage contacts and email lists on...

MoonMail

MoonMail is an OmniChannel Service Provider and Marketing Platform where your support, sales, and marketing team can see the entire customer journey through a real-time dashboar...

Clever Reach

CleverReach is an international e-mail marketing company. With their cloud-based solution they help companies around the world with the creation, mailing and analysis of e-mail...