Top 10 Digital Pipeline amoCRM Alternatives & competitors

Planning to implement marketing automation and considering Digital Pipeline amoCRM? We recommend to investigate similar software to make the right choice.

When people choose marketing automation app, usually they are looking for functionality for personalizing email, CRM, landing page builder, lead nurturing, A etc.

Comparing Digital Pipeline amoCRM with competitors people pay attention to the automation builder, customer data platform, online chats, conversations, survey builder, segmentation, number of triggers and actions and so on.

We’ve made a list of top 10 competitors that are very resembling in cost and functionality to Digital Pipeline amoCRM. The list is based on similarity, so if Digital Pipeline amoCRM isn’t appropriate for you in any way, here you can easily select the best variant for you.

Marketo

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Marketo is SaaS based marketing automation software built to help organizations to automate and measure marketing engagement, tasks and workflows. Based in San Mateo, California the company sells marketing automation software to help B2B and B2C marketers to target qualified leads, produce lead-to-revenue opportunities and execute automated, personalized marketing campaigns across multiple digital channels.

Sendinblue

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SendinBlue is an email marketing automation software that helps you with email marketing, SMS, list management and transactional emails. It also comes with a landing page builder and a gallery of responsive email templates.

Automizy

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Automizy is an email marketing service provider that helps you increase your open rate via AI-powered Subject Line Analyzer, Machine Learning powered AB testing and automatic resend for your automated emails and newsletters.

Omnisend

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Omnisend is an omnichannel marketing automation platform built for eCommerce. With email marketing at its core, creating effective email campaigns is easier than ever before. Using Omnisend's marketing automation, you can personalize your message with customer data, campaign engagement, and shopping behavior. Omnisend allows you to add several channels into the same automation workflow: email, SMS, push notifications, Facebook Messenger, WhatsApp, and more.

Pardot

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Pardot enables organizations to track and measure the effectiveness of their communications, gain insight into user's behavior, and personalize content across campaigns based on any number of specific criteria. You've heard the axiom, Right Place, Right Time. With Pardot, you can be sure that you're speaking to the right person at the right time with the right language.

Yellow.ai

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Yellow.ai has been recognised by Gartner as The World’s Leading Conversational AI Platform, bringing the best of AI and Human Intelligence for CX.

VBOUT

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VBOUT is a marketing automation platform that offers many tools and features to help business owners and marketing professionals centralize and automate their tasks in a simple and smart way. The platform has an easy drag-and-drop landing pages and forms, visual automation builder, social media management and email marketing tools. In-depth native analytics and user tracking are provided, giving marketers full view of their contact's engagement and campaign performance. VBOUT provides agencies and partners with powerful tools to whitelabel the solution, build their own plans with their own mark-up, manage their accounts and shared assets from one account.

EngageBay

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With a limit of 1,000 contacts and 1,000 emails/month, Enagebay CRM suggests its users the cheapest paid plans of the 3 providers. The basic plan will cost you $12 a month per user, and it includes 10,000 contacts and the same amount of emails.

Drip

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Drip is the world's first ECRM (an E-commerce CRM) designed for building personal and profitable relationships with your customers at scale. E-commerce marketers around the world are starting to see their customers in true color with Drip features like comprehensive tracking, hyper-segmentation, and robust email marketing automation. They're graduating from typical email platforms, bloated CRMs, or overhyped marketing automation tools, and making more money with Drip.

Convead

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Convead - is a service, that helps you increase your sales with automatic scenarios, including newsletters, widgets, popups, chat, text messages and ads.

How to choose Digital Pipeline amoCRM substitute

Many marketing automation tools are resembling each other. Tools with the same functionality can differ in price by 4 times. The first feature you should pay attention to is the availability of flow builder. This is a basic feature of marketing automation software and if it doesn’t include this feature, most likely this tool isn’t formed yet. All flow builders look almost the same. It's important not to look at the UX, but pay attention to the functionality.

In a few days, you'll get used to the UI, but the missing functionality will always annoy you. Changing marketing automation platforms is very time-consuming. If you have the usual email set up, it's not that hard to switch to another app. But if you've already configured integrations, workflow, and have complex funnels, it can take months to change the app. That's why you should be attentive to study Digital Pipeline amoCRM competitors.

What to look for when investigating the node interface? It has 4 significant features categories.

1. Triggers. For example, "Form submit" is a trigger that starts a funnel. The most often used triggers are: opening an email, clicking a link in an email, reaching a goal, adding or removing a tag, closing a deal, visiting a page, etc. In each platform for marketing automation this set may differ. The more, the better.
2. Action. For example, "Send email". This is the most basic action you can have. The most popular actions are: add or remove a tag, send a text message, send a messenger message, set a salesperson task, update a transaction, notify someone by email, move a transaction to another stage, etc.
3. Delay. For instance, "Wait 3 days. Client fill in the form on the website and get in the marketing automation tool (Trigger), the system sends a Welcome email (Action). Then the software waits 2 days (delay) and sends a second email. This is the most basic automation. But there are other options. For example, "Wait until something happens". Or wait until December 30th, or wait until 8 PM in the contact's time zone.
4. If/else. For example, "If a subscriber, has the tag "Purchased product #1", send the email, if the subscriber doesn't have the tag "Bought product #1", wait 5 weeks and send the email. The most often used if/else parameters are: visited the site page, purchased certain products, opened certain emails, user field the user card matches some requirements. This is data according to which you can segment the contact base.

Analyzing the automation builder, you should look carefully at all four categories of features. The more, the better. Usually it appears that powerful marketing automation tools with the greatest number of features look uncomfortable. New tools look nice, but they have few functions. You need to the platform you plan to implement very deeply. Otherwise, it will be very painful to change it in the future.

After you've analyzed the automation builder, you should find out whether there are integrations with the systems you need. Luckily, Apiway can help you. In most cases, platforms like Digital Pipeline amoCRM are the core of business IT infrastructure. It's like a digital hub for all your client. This kind of system is like an octopus, which is putting its roots into other software. App like Digital Pipeline amoCRM need to integrate with most other ones. Or you’ll have to spend a lot of money and time making custom integrations.

Also users who are looking for alternatives to Digital Pipeline amoCRM use software from other categories like email marketing software, chat on website software, CRM software, lead management software