Webmecanik is a marketing automation software that allows you to intelligently identify, segment and nurture unknown website visitors, leads and customers. Using an Open Source framework, it can be integrated with all major CRM's solutions on the market and more than 1.000 other systems through Zapier. This all-in-one solution enables you to create campaign scenarios and choose from many triggering criteria to send the right information to the right contact at the right time.
Founded in 2015, Webmecanik is an all-in-one marketing automation software editor based on Mautic's Open Source framework. It enables you to intelligently identify, segment and nurture unknown website visitors, leads and customers. Webmecanik targets small and medium sized companies in both BtoB and BtoC industries. Data hosting is located in the European Union for full GDPR compliance.
Webmecanik Automation covers all the steps of the conversion funnel. The platform was made to lead an inbound marketing revolution. The software can be integrated with all major CRM's solutions on the market and more than 1.000 other systems through Zapier.
Its main feature is the campaign builder, where you can choose from many triggering criteria and conditions to send the right information to the right leads, considering their behaviour.
This kind of campaigns can be really relevant, as they automatically qualify the database using the advanced segmentation. Therefore, you can send the right information to the right contact at the right time. At the convenient moment, you can push the hot leads to your integrated CRM and alert your sales representatives.
To guarantee the success of your marketing automation plan, Webmecanik follows you up and help you to define your goals, KPIs and strategy, making sure you are on the right path through a personalized training program. All of our customers also have access to a dynamic support, with 98% rate of satisfaction, to solve technical issues.
Webmecanik
More than 20 languages, including English, French, Spanish and Portuguese.
2015
France
Webmecanik
More than 20 languages, including English, French, Spanish and Portuguese.
2015
France
Going to implement marketing automation and thinking about Webmecanik? We advice to look at resembling software to find a solution.
When customers choose marketing automation app, most often they are trying to find functionality for email builder, CRM, website builder, lead nurturing, B tests etc.
Comparing Webmecanik with competitors clients pay attention to the campaign builder, customer data platform, online chats, conversations, survey builder, segmentation, number of triggers and actions and so on.
We’ve made a list of top 10 competitors that are very resembling in cost and functionality to Webmecanik. The list is based on similarity, so if Webmecanik isn’t appropriate for you in any way, here you can easily choose the best variant for you.
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Many marketing automation apps are similar to each other. Platforms with identical functionality can differ in cost by 3 times. The first feature you should look at is the availability of funnel builder. This is a basic feature of marketing automation platforms and if it doesn’t include this feature, most likely this tool isn’t formed yet. All automation builders look almost identical. It's important not to pay attention to the UX, but pay attention to the features.
In a few days, you'll get used to the design, but the lack of functionality will always spite you. Changing marketing automation platforms is very time-consuming. If you have the usual email set up, it's not that difficult to switch to another tool. But if you've already configured integrations, workflow, and have complex funnels, it can take weeks to replace the tool. That's why you should be attentive to choosing an alternative.
What to look for when analyzing the automation builder? It has 4 significant features categories.
Analyzing the automation builder, you need to pay attention to all four categories of functions. The more, the better. Often it appears that powerful marketing automation tools with the biggest number of features look ugly. Young tools look nice, but they have few functions. You look into the system you plan to use very deeply. Otherwise, it will be very painful to change it in the future.
Once you've studied the automation builder, you understand whether there are integrations with the software you need. Fortunately, Apiway can help you. Usually, platforms like Webmecanik are the center of business IT infrastructure. It's like a digital hub for all your customer. This type of tool is like an octopus, which is putting its tentacles into other tool. Tool like Webmecanik should integrate with most other ones. Or you’ll have to waste a lot of money and time making custom integrations.
Also people who are looking for alternatives to Webmecanik use systems from other categories like chatbot software, helpdesk software, CRM software, sales engagement software
Apiway allows you to integrate Webmecanik with thousands of the most popular tools. You can automate your workflow and have more time for main things—no code required.
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