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Gated content on webflow

One of my clients wants to increase lead generation by prompting people to enter their email address so they can either keep reading long-form articles (similar to the paywall thing online papers do, but without paying) or access e-books. I saw that some people mention Memberstack but this isn't to create a membership so I don't think it's suitable. Thanks in advance for your help!

Webflow
How to implement marketing automation?

ActiveCampaign is a marketing and sales automation platform that helps growing businesses meaningfully connect and engage with their customers. Its SaaS platform enables businesses to create optimized customer experiences by automating many behind the scenes processes and communicating with their customers across channels with personalized messages.

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