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CRM style question: is there a way to link contacts to another base?

For example, i'm using airtable to house info on donors and volunteers in two separate bases but some folks are both donors and volunteers- is there a way to link contacts who match in both bases?

How to implement marketing automation?

ActiveCampaign is a marketing and sales automation platform that helps growing businesses meaningfully connect and engage with their customers. Its SaaS platform enables businesses to create optimized customer experiences by automating many behind the scenes processes and communicating with their customers across channels with personalized messages.

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