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Has anyone faced issues using a databases?

Hi all, following a brand launch, we are looking to introduce our brands to a number of retailers. We're thinking of buying a B2B database from a company such as Market Scan or Data Broker. We'll send out emails, and our lawful basis is Legitimate Interest. Has anyone faced issues using these databases? Thanks!

How to implement marketing automation?

ActiveCampaign is a marketing and sales automation platform that helps growing businesses meaningfully connect and engage with their customers. Its SaaS platform enables businesses to create optimized customer experiences by automating many behind the scenes processes and communicating with their customers across channels with personalized messages.

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