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How to clean up existing list

Help please!! I want to clean up my existing list as my offer has shifted and I need to be sure I only send emails to people who want to receive them. If I send out an email to my whole list, with a button for people to stay subscribed (but said in a more exciting way than that!) how do I capture just those who clicked the button? Do I create a 'New audience' group and then set up some automation so they get a thank you email?

How to implement marketing automation?

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16 answers, 0 articles
16 answers, 1 articles