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I want to offer a new freebie to my existing subscribers

I want to offer a new freebie to my existing subscribers, and either Tag them in the process or add them to a new Group - so I can send a specific automation to them How can I do this? If I get them to self-update their profiles so they add themselves to a Group, it doesn't trigger the automation. I'm a longtime Mailchimp user with several Audiences, so in the past I just got people to join a different Audience that had all the automation set up, and then I would manually add them to my main Audience at a later stage. But I’d really like to start using the one main list . Thank you!

How to implement marketing automation?

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